THE 100 MILE PHOTO-SCAPE
At Tellart, we thrive on inventing innovative ways to shape human experience. When Seth presented us with the challenge of creating a compelling augmentation to an inspiring event - a 100 mile bike-ride in support of the Leukemia and Lymphoma Society - we took a dive into the world of cycling technology, and this interactive panorama is the result.
Seth rode his bike 100 miles in one day as part of the Rhode Island chapter of Team in Training, the world's largest charity sports training program. With the combination of an amazing charity, and an exciting local event, we knew we wanted to support Seth's ride by putting our minds and hacking skills to work.
The interactive panorama shows Seth's ride through a series of photos snapped by his iPhone, which was attached to his bike frame with a modified iTMP handlebar mount. The custom iPhone application was set to trigger a photo every 1/8 mile (based on GPS) and stored every photo with GPS location information, as well as a time-stamp and velocity profile. Of course, in order to ensure that the phone would run through-out the roughly eight hour ride, we tackled the iPhone's limited battery life (especially while running GPS) by rigging up auxiliary batteries through a regulator (essentially a high capacity version of the emergency cell phone rechargers available in stores).
Enjoy the panorama - and if you see Seth, give him a big pat on the back for a ride well done!
OUR RIDER
Seth graduated with honors from the Rhode Island School of Design’s Industrial design department. Throughout his studies he thrived on constantly challenging what it means to "think like a designer". His internships at a variety of companies - ranging from small product design consultancies, to large silicon valley product development firms, to the NASA Habitability Program - taught him how to respond to client needs on a wide variety of projects. By combining exploration and incessant mindfulness to new, cross-disciplinary opportunities - always with a true empathy and the ability to ask the world questions, gently listen, translate, and respond through design - Seth has been able to find an outlet for his diverse skillset, and is proud to share that with the Tellart team.
In his free time he enjoys: dreaming about having a puppy, cooking and eating, riding his Madone 5.1, sketching digitally, reading about the future, collecting inspiration, reading sci-fi, and talking to his two aquatic turtles.
THE PROGRAM
The Leukemia & Lymphoma Society’s Team In Training program is the world’s first, largest, and best (in our opinion) charity sports training program. Since 1988 when the first team of TNT marathoners was formed, the program has helped 389,000 people—more than 40,000 participants annually—achieve their dream of completing a marathon, half marathon, triathlon, 100-mile (century) bicycle ride, or hike adventure. And, since its inception, TNT participants have raised over $950 million on behalf of The Leukemia & Lymphoma Society. Altogether, they have logged more than 90 million miles during training.
The Leukemia & Lymphoma Society is the world’s largest voluntary health agency dedicated to blood cancer. The LLS mission: Cure leukemia, lymphoma, Hodgkin’s disease and myeloma, and improve the quality of life of patients and their families. LLS funds lifesaving blood cancer research around the world and provides free information and support services.
